Marsha Friedman+ by | Mar 18, 2019 | PR Education, Talk Radio, Television
It’s finally happened! You’ve been working on your publicity efforts, trying to land a radio or TV interview, and now the show is scheduled. Since this is what you wanted, why are you starting to nervously ask yourself: What have I done? Jitters! Stage fright! Call it...
Marsha Friedman+ by | Mar 23, 2017 | General Marketing, PR Education, Print Publicity, Social Media, Talk Radio, Television
With movies such as “Logan,” “Alien: Covenant” and many others being filmed in 3-D these days, I started thinking about how a good PR campaign also has its own 3-D elements. Although since there are four types of media outlets – TV, radio, social media and print...
Marsha Friedman+ by | Feb 25, 2015 | General Marketing, Media Success Stories, PR Education, Television
Let’s face it, grabbing the attention of the national media can be exciting, a marketing coup that gives your brand coast-to-coast publicity in front of a wide and diverse audience. Believe me, as a public relations professional I understand as well as anyone the...
Marsha Friedman+ by | Sep 30, 2014 | Client Coverage, Television
Days after My PR Insider About the Popular Talk Show, Ellen Plugs Our Client! I don’t believe in coincidence; everything happens for a reason. I got a reminder of that recently thanks to a wonderful, and somewhat eerie, experience here at the office. The story...
Marsha Friedman+ by | May 6, 2014 | Featured, PR Education, Television
I often emphasize the need for a multi-media approach to public relations: getting your message out on at least a couple of the traditional media (radio, print, TV) that your target audience is using while also building your social media marketing. But people...
Marsha Friedman+ by | Apr 6, 2012 | PR Education, Television
Article at a glance: Even the pros occasionally stumble on live TV If it happens to you, smile and keep talking. Be conscious of your body movements. It’s bad enough when you stick your foot in your mouth at a dinner party or walk out of the office bathroom with the...
