admin1+ by | Jun 12, 2020 | Experts, Featured, News And Experts, PR Education, Television
The first half of 2020 has provided us with some unusual times. For months, a handful of extraordinary events have dominated the news cycle. The COVID-19 pandemic has been the major culprit, but more recently protests across the nation took center stage. So, when two...
admin1+ by | May 5, 2020 | Experts, Featured, News And Experts, PR Education, Television
In my last two PR Insiders, I shared with you tips for getting media opportunities – without being opportunistic – during the COVID-19 crisis, as well as tips for how to handle media interviews once you land them. This week, let’s look at the next...
admin1+ by | Apr 9, 2020 | Experts, Featured, News And Experts, PR Education, Television
In the last PR Insider, I shared with you some tips for reaching out to the media during the coronavirus crisis; tips that I had also discussed in a webinar I participated in titled “Authority Marketing in a COVID-19 World.” That webinar was inspired, of...
Marsha Friedman+ by | Mar 18, 2019 | PR Education, Talk Radio, Television
It’s finally happened! You’ve been working on your publicity efforts, trying to land a radio or TV interview, and now the show is scheduled. Since this is what you wanted, why are you starting to nervously ask yourself: What have I done? Jitters! Stage fright! Call it...
Marsha Friedman+ by | Mar 23, 2017 | General Marketing, PR Education, Print Publicity, Social Media, Talk Radio, Television
With movies such as “Logan,” “Alien: Covenant” and many others being filmed in 3-D these days, I started thinking about how a good PR campaign also has its own 3-D elements. Although since there are four types of media outlets – TV, radio, social media and print...
Marsha Friedman+ by | Feb 25, 2015 | General Marketing, Media Success Stories, PR Education, Television
Let’s face it, grabbing the attention of the national media can be exciting, a marketing coup that gives your brand coast-to-coast publicity in front of a wide and diverse audience. Believe me, as a public relations professional I understand as well as anyone the...
