Marsha Friedman+ by | Mar 18, 2019 | PR Education, Talk Radio, Television
It’s finally happened! You’ve been working on your publicity efforts, trying to land a radio or TV interview, and now the show is scheduled. Since this is what you wanted, why are you starting to nervously ask yourself: What have I done? Jitters! Stage fright! Call it...
Marsha Friedman+ by | Sep 12, 2017 | PR Education, Talk Radio
First it was TV that was going to kill off radio, sending it to an early and untimely death. But radio hung in and even thrived. Then it was the internet that was going to finish the job once and for all! But radio shrugged (at least metaphorically), adapted and even...
Marsha Friedman+ by | Mar 23, 2017 | General Marketing, PR Education, Print Publicity, Social Media, Talk Radio, Television
With movies such as “Logan,” “Alien: Covenant” and many others being filmed in 3-D these days, I started thinking about how a good PR campaign also has its own 3-D elements. Although since there are four types of media outlets – TV, radio, social media and print...
Marsha Friedman+ by | Dec 7, 2016 | PR Education, Talk Radio
If you’ve just landed an interview on talk radio, congratulations are in order because this is a great venue for giving a boost to your brand and to your credibility as an expert in your field. But maybe you’re a tad nervous and feeling the pressure. After all, you’re...
Marsha Friedman+ by | Nov 10, 2016 | PR Education, Talk Radio
In today’s world there are plenty of ways to get your message out and build your brand, from print to TV to the ever-growing influence of social media. But perhaps no medium connects you as intimately to an audience as does talk radio, where eager listeners tune in to...
Marsha Friedman+ by | Apr 5, 2016 | PR Education, Talk Radio
A day in my life usually involves phone or email conversations with prospective clients. They always have questions about how they can better their position to promote their personal or business brands. But one line of questioning I find mystifying deals with talk...
