Difficult Times Call For Sensitivity When Pitching The Media

The first half of 2020 has provided us with some unusual times. For months, a handful of extraordinary events have dominated the news cycle. The COVID-19 pandemic has been the major culprit, but more recently protests across the nation took center stage. So, when two of our News & Experts team members – Miguel Casellas-Gil […]

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Keep Your Media Coverage Working Long After The Interview Ends

In my last two PR Insiders, I shared with you tips for getting media opportunities – without being opportunistic – during the COVID-19 crisis, as well as  tips for how to handle media interviews once you land them. This week, let’s look at the next step. At some point this challenging situation we are all […]

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Landing A Media Interview During COVID-19 Is One Thing; But Then What?

In the last PR Insider, I shared with you some tips for reaching out to the media during the coronavirus crisis; tips that I had also discussed in a webinar I participated in titled “Authority Marketing in a COVID-19 World.” That webinar was inspired, of course, by the many ways in which the coronavirus has […]

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Getting Media Opportunities – Without Being Opportunistic – In The Time Of Coronavirus

COVID-19 has changed the daily lives of you, me and people around the globe, and also has raised questions about whether people should continue to promote their personal and business brands during these difficult times. With those very questions in mind, I was asked recently to participate as a panelist in a webinar titled “Authority […]

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Louis Scatigna, Certified Financial Planner & National Radio Talk Show Host Known as The Financial Physician

Is Your Family ‘Sick’ Of the Rough Economic Times? America’s Money Doctor Gives Family-Friendly Financial Planning Tips Topic Summary If the economic mess was a disobedient child, at least one expert would recommend a spoonful of castor oil and a good old-fashioned whack on the behind to set him straight. “We need to get back […]

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Belinda Wurn, PT, Research Director of Clear Passage Physical Therapy

Over 60 Percent of All Women Suffer From Pain During Love Making Expert Reveals Natural Treatments Can Be More Effective Than Traditional Medicine Topic Summary It’s the silent plague that robs women of their self-confidence, casts a pall over romantic relationships, and even ends marriages. Yet few women talk about it, and even fewer seek […]

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